Digital Communication Strategy and stakeholder analysis

Digital Communication Strategy

    
Drafting of documents related to digital campaigns setup, including scope of the activity, target definition, channels setup and guidelines of use, graphic templates and body-copy for defined tone of voice, budget allocation etc.

Stakeholder mapping

Drafting of documents specifically focused on the definition of the stakeholders of a topic / campaign / subkect. The technical analysis includes geographical definition of direct and indirect stakeholders and examples of generic stakeholders categories and detailed contacts of stakeholders in target.