We are your partner in building value, with a focus on digital.
Strategy
We can be your external marketing department: we create the stories to tell and use all the tools to communicate them. We come up with ideas, following a data-driven positioning strategy, propose them to you, and work together to bring them to life, from defining the brand identity to digital PR.
Operations
We can support you in creating specific communication products, following guidelines and briefs, and carrying out sector-specific activities such as managing Google Ads and Meta Ads, producing spots and campaigns, digital projects, and providing ongoing support in graphic design, web, and social media management.
Our Areas
of Expertise
We support businesses by optimizing the digitalization process with a data-driven strategy focused on results.
Institutional and Non-profit
In-depth expertise in institutional, non-profit, and political sectors, developed within the UN framework and applied from global to local levels.
Private individuals and SMEs (Small and Medium Enterprises)
Tailor-made solutions for Small and Medium Enterprises (SMEs), with a focus on cost-quality ratio to address specific needs.
Multinational companies
Compliance with the highest international standards and the ability to adapt to the most complex contexts.
Startup
Transversal approach for projects in the startup phase, for both established companies and teams with their first entrepreneurial experience.
Dr. Giovanni Vagnone
CEO RCG /
focal point RETROX
T +39 011 197 06 454
vagnone@rcginnova.com
Web design and development
We build scalable, secure, and flexible digital ecosystems. Using widespread CMS platforms like WordPress and Drupal, we create corporate websites, e-commerce platforms, and advanced digital solutions. We start with a strategic analysis of needs to ensure a custom, high-performance infrastructure that is directly accessible by the client. We place the highest emphasis on security, following best practices, backup policies, and advanced hosting solutions. UX, SEO, and performance are our standards.
Art Direction and graphic
Every visual element is a strategic piece. Our Art Direction combines creativity and method to build strong and recognizable identities, from branding to integrated communication. From print design to digital optimization, each project is designed to be consistent, memorable, and valuable over time.
Social media and Seo
Strategy, analysis, and performance: we transform social media and digital marketing into tools for measurable growth. Through data-driven management of social channels and targeted SEO, we reach the right audience, optimize the conversion funnel, and ensure continuous access to traffic data. Every action is tracked, measurable, and optimized to maximize ROI.
Video and Commercial Production
We shape your story with strategic and impactful videos. Each production is designed to reinforce the brand, enhancing the tone of voice and distribution channel. From emotional storytelling to high-conversion commercials, we produce corporate videos, interviews, drone footage, 360° VR content and motion graphics for visual communication that makes an impact.
Press Office and Public Relations
Reputation, visibility, authority. We build strategic relationships with media and stakeholders to amplify your brand presence. We create and disseminate newsworthy content in local, national and digital media, strengthening your web reputation through a mix of press office and digital PR. Every communication is designed to generate impact and relevance.
3D rendering and animation
We bring ideas to life with the power of 3D. We create photorealistic renders, animations, and immersive visualizations for design, architecture, product, and communication projects. From modeling to animation, every detail is carefully crafted to inspire, engage, and enhance your brand with impactful images and interactive content.
ATL campaigns and media planning
We maximize the impact of your communication with strategic ATL campaigns and tailored media planning. From TV to print, OOH to digital, we create optimized media plans to ensure maximum visibility and return on investment, transforming every message into a memorable experience for the right audience.
Growth hacking consultancy
Growth hacking is not just a method, but a mindset that combines marketing, data, and product to optimize a company’s growth. Through a scientific and iterative approach, we analyze, test, and scale strategies that maximize user acquisition, activation, and retention.
